NiTSAK

Reach a mobile audience of up to 19 milllion users...

MXit is a mobile phone application used by approximately 19 million people (majority of which are aged between 18-25) across South Africa. This number increases by an astounding 12,000 new users each day. To explain in simple terms: It is a text chat application on a mobile phone. The mobile youth of today are constantly seeking new and innovative means to be in contact with each other and to share information within their social networks. The youth is fast proving itself as a mobile generation that consumes content on demand. MXit offers a free chat application which enables users to have text chats with each other via mobile phone. The application is free and the only running costs are data charges from the Cellular Networks, equating to under 2 cents a message. Undercutting the costs of SMS services, MXit has spread like wildfire. 100 million messages are being sent within this community every day.

Benefits of the MXit Medium:

• Totally uncluttered environment: The user only sees one ad per login.
• Captive Audience: The user is actively engaged with their mobile phone when the advertisement appears.
• Controlled Reach and Frequency: Advertisers control who receives ads and how many ads are released.
• Viral Effect: The advertisement is displayed right before users go into conversation with each other.
• Extremely low CPM: cost per thousand.

NiTSAK can connect your business to multiple MXit users by displaying a full colour static advertisement for your company, which will be displayed when users log in, giving your brand the exposure it requires.